Privacy

Last updated 2 September 2026.

What we collect

• Email, if you give it to us. When you sign up for a checklist we store your email address and the stage you chose, so we can send you the right list. You can unsubscribe from any email we send.
• Name-finder inputs. What you type into the name finder is sent to our AI provider to generate suggestions and is not stored by us after your session unless you buy a report, in which case we keep what's needed to deliver it.
• Payments. Handled by Stripe. We never see or store your card details.
• Analytics. We use Vercel Analytics, which measures page views without cookies or personal identifiers.

Affiliate links

When you click a link to a retailer such as Amazon, that retailer may set cookies on its own site to attribute a purchase to us. Their privacy policy governs what happens there.

Contact

Questions about your data: reply to any email from us, or use the contact details in our terms.